In this episode of Reimagining Company Culture, we’re chatting with Mariana Cogan, Chief Marketing Officer at People.ai. Prior to PTC, Cogan held various roles of increasing responsibility in the software industry, and she is an advocate for diversity, inclusion, and uplifting minorities in the tech space. Tune in to learn Mariana’s thoughts on roles focused on increasing responsibility, operationalizing equity, the changing roles of leaders in the past 3 years, and more!

Mariana Cogan is the CMO at People.ai. Most recently SVP of Digital Experience and Engagement at PTC, Cogan pioneered the application of People.ai’s technology to build the revenue engine of the future, leading PTC to win Forrester’s Program of the Year for her “RO&I Engine.” Prior to PTC, Mexico-born Cogan held various roles of increasing responsibility in the software industry, and she is an advocate for diversity, inclusion, and uplifting minorities in the tech space. She believes deeply that diverse companies are more innovative and outperform less diverse ones. Cogan earned a master of business administration (MBA) from Babson College and a bachelor’s degree from Jochi University in Tokyo, Japan.